Paris is the great-granddaughter of Conrad Hilton, founder of the Hilton hotels and source of an estimated $300 million family fortune. The family is no stranger to public scrutiny; her grandfather, Conrad “Nicky" Hilton, Jr., was the first of Elizabeth Taylor's many ex-husbands, and their wealth and glamour keeps them in the spotlight. Growing up in Manhattan's ritzy Waldorf-Astoria, the family's New York home, as well as other Hilton residences in Beverly Hills and the Hamptons, Paris wanted for nothing growing up. Not keen on college, she decided, around 2000, that she would turn fame into a career. She began to make a name for herself as a model, soon appearing in shows for designers such as Marc Bouwer and Catherine Malandrino, and she later completed an advertising campaign for 'Iceberg', an Italian label. She also posed for spreads in national magazines such as 'GQ', 'Vanity Fair' and 'FHM', and has been profiled, along with younger sister Nicky, in 'People' magazine. In 2004, Paris Hilton is the founder of Heiress Records, a sub-label of Warner Bros. Records. Paris has worked as an actress, a model and a singer, and is an heiress to the Hilton Hotels chain.